In addition to our campaign with Move! Magazine Positive Heroes attracts a large amount of coverage with which the Heroes convey their“Messages of Hope”. The central strategy is that Heroes from a wide range of communities and backgrounds share their experiences, challenges and responses to being diagnosed and living with HIV.
Through storytelling the Heroes are able to encourage others by example and impart information in an engaging and non-judgemental manner. None of the stories tells anyone what to do as positive Heroes prefers people take responsibility for making their own decisions but we do aim to inspire, focus on solutions and are Proudly South African.
Positive Heroes has a healthy record of publicising the Heroes and their stories on Billboards, Press, Radio, Television and a host of new and social media. The coverage continues to reach millions of South Africans.
In order to see a collection of videos please click here
In order to see a collection of articles please click here